Become a certified
Content Engineer

Learn how to own AI search visibility for your brand. From the practitioners who defined AEO, alongside marketers already putting it to work.

Teaching the BEST teams in marketing

Live cohort

Learn alongside other industry leaders

In nine sessions we'll take you from one-off prompts to compounding systems designed for growth. Learn the strategies that have helped leading brands win AI Search.

Self-paced course

Get started now with the CITED framework

In-depth videos starting with the foundations and ending with compounding systems for Content Engineering. Learn the strategies used by leading brands winning AI search.

Start learning

Quick Tutorials

Small skills that build competitive edge

39 on-demand product guides organized by feature area. Public and searchable -- good for you, good for your AEO score too.

Learn more

MayaChen
Head of Operations, Northwind Labs
The cohort structure kept our team aligned—we shipped our first automated playbook in two weeks instead of debating docs for a quarter.
JordanOkonkwo
Senior Product Manager, Relay Analytics
Finally training that matches how we actually work. Lessons are short, concrete, and easy to hand off across time zones.
SofiaVelázquez
Director of Customer Experience, Brightline Health
Our newer hires ramped faster on tooling and guardrails. The templates alone saved us dozens of review cycles.
EthanBrooks
Engineering Lead, Cipher Security
Clear examples and tight feedback loops. We reused patterns from the coursework directly in production workflows.
PriyaNatarajan
Chief of Staff, Kite Mobility
Executive summaries and office hours made it easy to justify the program internally—we measured impact within the first month.
MarcusWebb
Creative Operations, Draftcraft Media
Non-technical teammates felt confident contributing. That alone changed how fast we could iterate on campaigns.