Self-paced course

AirOps Foundations

Learn how to win AI search through the CITED framework: used by some of the best marketing teams in the world.

How to Use This Course3m
The Role of the Content Engineer7m

Frequently Asked Questions

This course is built for growth marketers, content marketers, SEO leads, and content ops professionals who want to lead the shift to AI-powered content operations. Whether you're a solo practitioner looking for a career edge or a team lead building a scalable content engine, the certification meets you where you are. You don't need a technical background. You need the curiosity to rethink how content gets discovered, created, and measured in a world where AI agents are making recommendations on your buyer's behalf.

AirOps Foundations

Table of Contents

01Begin Learning HereA warm welcome to AirOps University

02Understanding the AEO landscapeBehind the channel shift in AI search

03Context: Build Your Brand FoundationThe key to brand governance at scale

04Intelligence: Understand Your LandscapeThe data that's important now

05Take Action: Engineer Content That WinsBuild the playbooks to drive outcomes

06Evaluate: Measure What MattersTrack and report on numbers tied to business outcomes

07Drive: Create a Compounding SystemShape the future of your team and organization

08BonusMemory Inception in the age of AI

Frequently Asked Questions

Who is this course for?

What will I be able to do after completing this course?

What is a Content Engineer, and why does it matter?

Do I need to be an AirOps customer to take this course?

How long does the course take to complete?

What kind of results are teams seeing from the strategies taught in this course?