How to create a Brand Kit in AirOps

Learn how to create and set up a Brand Kit in AirOps so your AI-generated content stays on-brand across every workflow.

Key takeaways

  1. A Brand Kit centralizes your brand identity so AI-generated content stays consistent across all AirOps tools
  2. Brand Kits are organized into sections: Foundations, Audiences, Content Types, Product Lines, Writing Rules, Regions, and Competitors
  3. Start with Foundations and at least one Audience for the biggest impact on AI output quality
  4. You don't need to complete every section upfront; add and refine content over time
  5. Brand Kits are versioned, so every change is tracked and you can restore previous versions at any time

Tutorial overview

A Brand Kit in AirOps is a centralized hub for your brand's identity: voice, tone, audience definitions, product details, writing rules, and more. When you connect a Brand Kit to your Workflows, Grids, or Power Agents, every piece of AI-generated content reflects your brand automatically.

In this tutorial, you'll walk through the full setup process, from creating a new Brand Kit to populating its core sections. AirOps organizes Brand Kits into structured dimensions, including Foundations, Audiences, Content Types, Product Lines, Writing Rules, Regions, and Competitors. Each section feeds context to your AI tools so outputs stay consistent and on-brand.

You don't need to fill in every section before you start using your Brand Kit. Start with Foundations and at least one Audience, then build out additional sections over time. Changes save automatically, and once your Brand Kit has content, you can connect it to any AirOps workflow or template.

Brand Kits also support versioning, so every edit is tracked and you can compare or restore previous versions at any time. This gives your team confidence to iterate on brand guidelines without losing prior work.

Practice

  1. How to create a Brand Kit in AirOps

FAQs

No. You can start using your Brand Kit as soon as you've added content to one or two sections. Start with Foundations and at least one Audience for the most impact, then build out the rest over time.