How do I create a blank Playbook?

Not every workflow fits a template. Starting from scratch in the AirOps visual editor gives you full control from the first step. This tutorial covers the steps from clicking New to landing in the editor ready to build.

Key takeaways

  1. A blank Playbook gives you full flexibility to design your content process from scratch with no template constraints.
  2. Playbooks are interactive content agents with built-in human review steps; use Workflows for batch or automated operations at scale.
  3. The Playbook editor is visual and requires no code, with team collaboration built in.
  4. Connecting a Brand Kit ensures every output follows your brand voice, tone, and writing rules automatically.
  5. Once you have a working Playbook, save it as a template to reuse across projects without rebuilding.

Tutorial overview

A Blank Playbook is where you start when no template fits. It gives you full control to build from scratch, shaping every section and behavior to match your exact workflow.

Creating one takes seconds. Click New, select Start with a Playbook, and choose Blank Playbook. You land in the visual editor where you can add sections, configure how the AI behaves, and connect your Brand Kit to keep every output on-brand. No code or technical background required. Your whole team can collaborate on the same Playbook in real time.

Playbooks are interactive content agents with built-in human review. Workflows, by contrast, are batch automation pipelines built for processing at scale. Knowing the difference helps you choose the right creation path. Once you have a Playbook that works, save it as a template to reuse across projects without rebuilding.

Practice

  1. Create a Blank Playbook

    Click the New + button at the top of the left sidebar to open the project creation panel, then select Start with a Playbook to initiate the creation flow. In the Create Playbook dialog, choose Blank Playbook to open an empty canvas for building from scratch, or From Template to start with a pre-built structure.