How to Add Regions in AirOps Insights?

Learn how to add geographic regions in AirOps Insights so you can track and compare your brand's AI visibility across different markets.

Key takeaways

  1. Regions in AirOps Insights let you compare AI answer performance across different countries and markets
  2. You add regions through Insight Settings, under the Regions section; select the market, save it, and it immediately appears as a filter option across Analytics
  3. Once configured, you can segment Visibility, Citations, Sentiment, and other reports by geography
  4. Start with your top three to five markets to keep data manageable and insights actionable
  5. Pair regional tracking with localized prompts to get the most accurate picture of how AI models reference your brand in each locale

Tutorial overview

If your brand operates in more than one country, you need to know whether your AI visibility is consistent across those markets. AirOps Insights lets you add regions to your workspace so you can track how AI platforms like ChatGPT, Gemini, and Perplexity respond to your prompts in each geographic area.

This tutorial walks you through the full setup process. You'll open Insight Settings, navigate to the Regions section, select the markets you want to monitor, and save them. Once a region is added, it becomes available as a filter across all your Analytics views, including Visibility, Citations, and Sentiment reports.

Starting with your top three to five markets keeps your data focused and actionable. Pairing regional tracking with localized prompts gives you a more accurate read on how AI models reference your brand in each locale. And reviewing regional performance on a monthly cadence helps you catch emerging visibility gaps before they become problems.

By the end, you'll have a clear workflow for segmenting your AI search data by geography, so you can prioritize content investment where it matters most.

Practice

  1. How to Add Regions in AirOps Insights

FAQs

Regions let you track how AI platforms respond to your prompts in specific geographic markets. Once you add a region, it becomes a filter across all Analytics tabs, so you can compare performance by country or market.