Where do I see cited pages in a prompt answer?

AI citation is becoming the new first page of search. AirOps Insights shows you exactly which web pages AI models reference when answering your prompts, so you can see which of your content earns AI visibility and where competitors are getting cited instead. This tutorial covers how to find and review cited pages.

Key takeaways

  1. Cited pages reveal which URLs AI models reference when generating answers, showing you which content drives AI visibility.
  2. Cross-reference cited pages against your domain to identify which are yours, which belong to competitors, and which are third-party sources.
  3. Pages cited frequently are high-value assets; protect them with strong content and solid technical SEO.
  4. Competitor pages that consistently appear over yours for a given prompt signal a content gap you can fill.
  5. Use Page 360 tracking for your most-cited pages to monitor ongoing performance and health.

Tutorial overview

Your AI visibility strategy depends on knowing which pages AI platforms trust enough to cite. AirOps Insights shows you the exact URLs that appear as sources in AI-generated answers to your tracked prompts.

When you open any prompt answer in Insights, scroll to the citations section to see every page the AI referenced. Each citation shows the URL, page title, and sometimes a text snippet. Click through to review the page directly.

This data tells you three things: which of your pages are earning citations, which competitor pages are showing up in answers about your category, and where no owned page is referenced at all. Cross-reference citation data with your domain and competitor domains to prioritize which pages to optimize, refresh, or create from scratch. Pair this with Page 360 tracking and the Citations page to build a complete picture of your citation landscape across AI search.

Practice

  1. Review Cited Pages in a Prompt Answer

    See exactly which pages AI models cite when answering your tracked prompts. Inside each prompt answer in AirOps Insights, you'll find a list of cited URLs with the context they were pulled from.